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As German Tourism Sours – Hotel Property Investments Rise
March 20, 2013Article by Ray Withers
Even in these hard economic times it seems the one thing we will not forgo are holidays. According to Pegasus Solutions global hotel booking and rates in February 2013 rivalled or outperformed those in the same month in 2012 and surpassed those seen before the international financial crisis 5 years ago. All over the world tourism figures are expected to increase year-on-year but no more so than in Germany which is already a top 10 global tourism destination.
Attracting 68.8 million overnight stays from abroad in 2012 alone, an 8% increase on 2011 and up to 80 million visitors forecast by 2020 (German National Tourist Board), Germany is ranked second in the world in terms of its travel and tourism industry competitiveness beating Spain, the UK, USA and France. Germany was also the most popular travel destination for Europeans in 2010 and 2011 behind Spain. However it is not just Europeans that are visiting Germany with global tourist numbers increasing annually, particularly from China (up 21% in 2011), Japan (up 9.3%) and the USA.
Demand for hotel accommodation in Germany is therefore on the rise and driving construction with many international hotel chains announcing new project plans. By the end of 2013, more than 130 new properties will open their doors to guests, 75 in Bavaria alone, according to data from TOPHOTELPROJECTS.
Bavaria is Germany’s most popular tourism destination and in 2012 Bavaria’s international airport saw total passenger traffic top 38 million for the first time, 600,000 more than 2011? With 60% of visitors preferring to stay in hotel accommodation, demand for top quality hotels rooms will only increase in the coming years.
Alternative investments in hotel rooms like those available at the 4* AlpenClub, located in the Bavarian town of Schliersee are attracting much attention therefore. Enjoying 4.5 / 5 guest reviews on TripAdvisor and with forecasted occupancy levels of over 70%, AlpenClub is managed and run by an internationally renowned hotel operator with strong connections in the Far East and is fully operational and open for investment.
Property Frontiers are offering 10 year contracted returns and a 10.33% average NET yield on the 18m2 plus hotel rooms at AlpenClub with an investment of £44, 950 (with prices fixed in £, $).
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