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Boom time for Brazil as travel website Expedia experiences 90% increase in bookings
October 31, 2011Article by Ray Withers
The Internet-based travel website Expedia recently announced a significant growth in the number of online bookings to Brazil on more than 100 Expedia and hotels.com travel sites around the world.
Rafeal del Costillo, Expedia Director of market management for South America explained that that bookings to Brazil via Expedia grew by an impressive 90% over the past year with strong growth in the number of international travellers to Brazil, particularly from the UK, U.S, France and Spain.
Latin American countries as a whole have been performing remarkable well with 4.4 million visitors in Brazil alone in H1 2011 according to the Ministry of Tourism while Business Monitor International (BMI) predicates a 21.5% increase in tourist arrivals to Brazil between now and 2015 helping generate around US$9bn in tourist revenue over the same period.
Ray Withers, Director of international real estate agent Property Frontiers, which markets a number of investment properties in Brazil, comments,
“We at Property Frontiers have been seeing a rising level of interest in Brazil so we are hardly surprised by the increasing tourist figures and surge of bookings on Expedia.
“As the nation becomes more popular with world renowned events coming to town, Brazil will develop a modern infrastructure bringing a wealth of social and economic benefits as well as helping Brazil appear more visible in the global arenas of tourism and property, factors that are encouraging investors to look into the returns available from the bubbling Brazilian property market.”
Of course, increased tourist arrivals into Brazil for the 2014 FIFA World Cup as well as the Olympic Games in Rio de Janeiro in 2016 will help put the Latin American country on the map as a perfect holiday as well as investment destination while increasing international flights direct to Fortaleza in North Eastern Brazil and Porto Alegre in the South as well as the merger of British Airways and Iberia at the beginning of the year will enable more travellers to visit the country – great news for travel sites as well as property investors.
In terms of location, North-Eastern Brazil is providing far better value for investors compared to already established locations such as Rio and Sao Paolo with Natal, the closest point to Europe and host to the 2013 confederations cup as well as site for the 2014 FIFA World Cup being one such destination that is seeing increasing tourism levels and where demand for housing from the middle classes is growing.
With this in mind, demand for home ownership in Brazil is currently booming with R$34 billion being pumped into the construction of residential property across the country in recent years. In spite of this, demand still continues to outstrip supply, with a current 7 million housing deficit across the nation with reports stating that there is due to be a 20% rise in the country’s population over the next decade.
As a way of meeting growing demand, Property Frontiers has the perfect opportunity available in Natal within the suburb of Capim Macio, one of the city’s top four income-per-capita locations.
As a highly sought after residential location due to the close proximity to transport, amenities and Ponta Negra beach, the 2 bedroom apartments at Golden Fields, available from £59,200, 15% below market value with attractive staged payments offers investors a 4 year 6% rental guarantee with up to 35% capital appreciation forecast upon completion in 2014, perfect timing for the 2014 FIFA World Cup.
For more information please contact Property Frontiers today on +44 (0) 1865 202 700.