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Brazil Can’t Be Beat

March 18, 2010Article by Ray Withers

New research has found that the middle class now totals 91 million, up from 54 million in 2003. According to the research this is causing increasing demand for things like satellite TV, broadband, and mobile phones. This makes Brazil property an even better investment according to Property Frontiers, director David Cox said:

“Brazil property, at the higher end of the scale has been traditionally built with foreigners in mind. Now there is every reason to suggest that Brazilians will be looking to buy high end homes and even second homes in the coming years. This strengthens the exit strategy offered by a Brazilian property investment.”

Brazilian developers are now expected to increase their focus on the growing middle-class, with affordable suburban homes, which have now been exposed as being in incredibly short supply to cope with the new demand.

This news is the latest in a long line of major stories that have arisen to highlight Brazil property as one of the greatest investments in the global market. This, of course on top of the potential it has always had from being one of the world’s rising economic powerhouses of the future.

First there was the discovery of oil, which added fuel (pardon the pun) to Brazil’s economic growth potential, as well as the potential for increasing affluence within the Brazilian population.

Then there was the announcement that Brazil had won the honour of hosting the FIFA World Cup. This gave property in host cities added appeal, both from those who wanted a property to see the event, and for those who saw the massive rental potential of owning a property in a host city.

This was followed by the announcement that Brazil was to be the host of the 2016 Olympics. This made property in Rio de Janeiro more popular for the same reasons as the World Cup did for its host cities. And both made Brazil property more popular because they will add revenues and increase Brazil’s economic growth, and they will also bring improvements to the infrastructure, and no doubt increasing accessibility as well.

The sporting events were particularly beneficial as a tipper, for those who had been considering purchasing a property in Brazil, these gave them more reasons sufficient enough to make them take action and take the plunge.

Natal, a host city for the World Cup has seen among the biggest increases in popularity since Brazil was named as host for the event, Cox added:

“The north east of Brazil is widely regarded as affording the best investment opportunities in Brazil. Natal is like the capital city of the north east, which has always made it popular, and this popularity has increased since it was named a host city for the World Cup in 2014.”


Ray Withers

Ray has over 17 years’ experience in the international property market and bought his own first international property investment back in 2002. Aside from running Property Frontiers, Ray has been involved in residential, hotel, student and commercial property investment and development in both the UK and overseas and co-wrote "Where to Buy Property Abroad - An Investor's Guide". As Founder and Trustee of the Frontiers Foundation, Ray is directly involved with many of its projects to ensure they have a direct and tangible impact in individual communities across the globe. He is passionate about property, travelling, scouting out new opportunities and finding time to spend with his young family.
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