Find out what’s happening in the property investment arena both in the UK and internationally
Capital Growth and UK Property most sought after in 2012
November 10, 2011Article by Ray Withers
The findings of the 2011 Property Frontiers’ Investor Survey reveal that Capital Growth is by far the most important investment criteria with the UK the top destination for a third of potential property buyers.
Conducting the annual survey, the award-winning investment agency with offices in Oxford and London, asked their client base what they wanted to invest in, why and where in 2012. For 46% Capital Growth was of the upmost importance followed closely by High Yield at 33% and Security at 11%.
In terms of global destinations, the UK, perceived as a safe haven for real estate investment, was the top choice for nearly a third of potential buyers followed by the USA and interestingly the BRIC economy of Brazil in joint second and rising star, Turkey in fourth position. Traditional lifestyle favourites including France, Spain and Portugal did rank within the top 10 destinations however a number of Asian nations including Malaysia, China and Singapore also ranked highly.
Commenting on the findings, Chief Executive of Property Frontiers, Ray Withers, said,
“Our annual investor survey is extremely useful for us in assessing the state of the market. As a customer focussed organisation, we try our hardest to listen to our clients’ and the market needs and offer investments that make sound fundamental sense”.
“Over the past year we have seen a huge increase in demand for UK property especially buy-to-let so we are not surprised to see this level of interest continue into 2012 and whilst we remain in uncertain economic times, Security and Capital Growth will prevail over riskier, often higher yielding opportunities.”
Interestingly despite fears of a double-dip recession, the investment sector in 2011 has seen signs of life with over half of survey respondents revealing that they had made an investment in the last 12 months with the UK, USA and eco products the most popular.
Indeed interest in alternative and eco products such as Property Frontier’s popular asset backed bamboo bond which has sold $8 million worth to date, was remarkably high with three-quarters of investors looking into this market.
The way in which investors digested investment information was also assessed through the survey with 75% of potential buyers regularly using social media sites such as Facebook, Twitter and LinkedIn upon which Property Frontiers enjoys an active presence.
Ray Withers concludes,
“The 2011 Investor Survey certainly paints a positive picture for the market in 2012. Investors, although maybe cautious, still believe in the merits of bricks and mortar and other alternative asset classes such as student accommodation, hotels or eco investments.
“One thing that the Survey did reiterate as well however, was that customer service remains one of the most important factors for any agency operating today. Hearing Property Frontiers being described as “trustworthy, ethical and customer focused” and “helpful and truthful in their representation of an opportunity” makes us really stand out amongst the crowd.”
For the full 2011 Investor Survey findings or more information on what and where to invest in 2012 contact Property Frontiers today on + 44 (0) 1865 202 700.